Bold, confident and true to team roots, progressing the kit design for the second year was a reflection of the teams growth and notoriety. One of the largest goals for URDT was to become an aspirational team, an early band of misfits looking to create something different to what was previously available. The team grew
Blog
Balancing Brands & combining two identities
Progressing the festival identity from 2017—2018, to re-thinking the brand boundaries for 2019 following a parent re-brand. Talent Fest has been an on-going employment and skills festival for the digital sector in the South Coast hosted for many years. Hosted by Wired Sussex, the 3 day event looks to promote growth and employment opportunities for
URDT — Pitching brand alignments
Progressing and pitching URDT to the cycling industry & local business.
URDT Kit MK I — Woodhouse photography
Doing things differently from the start.
URDT x Proper
Long standing sponsor and supporter of URDT, Proper Cycling launched Proper Cycling Holidays in the Algarve. A short zeen was created to commemorate the first team visit.
